The Greater Ontario Convention & Visitors Bureau will be hosting the Visit California educational platform aimed at preparing California's tourism industry to better serve the global traveler. Prepare to serve travelers from California’s No. 1 overseas market with Global Ready China. Visit California’s innovative seminar series is coming to Los Angeles, Mammoth and Ontario, featuring expert insights into the growing and evolving Chinese travel market.
In 2016, 1.3 million Chinese travelers visited the Golden State, and in just three years, that number is expected to surpass 2 million. Global Ready China prepares destinations and businesses to better attract, engage and retain travelers from this booming market. Exceed visitor expectations with detailed knowledge of cultural nuances and etiquette, marketing strategies, best payment methods and more.
Discussion highlights include:
- The future of millennial tourism
- The evolution of Chinese group travel versus the rise of free independent travel
- Best practices for mobile integration
Are you China ready? Register for Global Ready China at one of three locations today.
- Ontario: May 10 – 8:30am to 11:30am at Ontario Convention Center
Register today at: http://industry.visitcalifornia.com/Market-Strategy/Global-Ready/